The 2013 Fitness Bullshit Detector

Every January, millions of people resolve to…

  • Lose weight
  • Get fit
  • Get strong
  • Get healthy

And every January, a bunch of  douchebags try to take advantage of those people with their bullshit health & fitness products.

This year, I thought that I would help everyone who has resolved to make 2013 they year that they finally get in shape by creating a 2013 Fitness Bullshit Detector (FBD).

FBD Tip #1

If someone promises that you can lose 7 pounds in 7 days…it’s bullshit.


FBD Tip #2

If someone offers a revolutionary new “shortcut”…it’s bullshit.


FBD Tip #3

If someone has a secret for “killing lower abdominal fat”…it’s bullshit.


FBD Tip #4

If someone has gone from “string-bean” to “bodybuilder” all thanks to one weird secret…it’s bullshit.

bullshit fitness ad 6

FBD Tip #5

If someone has discovered a “weird spice” or suggests that cinnamon rolls can make you lean…it’s bullshit.


FBD Tip #6

And if someone tries to convince you that 7 Odd Foods are the secret to an uber-lean belly…it’s bullshit.


FBD Tip #7

I hope these specific examples have helped make my point…..that if it sounds just a little too good to be true, it probably is…or in other words…it’s bullshit.


  1. HAHAHA Doug, thanks for my laugh of the day!! My personal top Bullshit Detector is ANY product or program that’s described by days, like your #1. 3 days, 7 days, 30 days—doesn’t matter! There’s no specific number of days that will permanently transform you. Nope, you’re gonna have to keep at it for the REST OF YOUR LIFE!!! Wishing you peace and health in 2013!

  2. Very sensible! Bravo!!! Hope those hungry for “secret spices” and “odd foods” will read and understand

  3. Love this!!! As a figures competitor I get a lot of comments and critique about my strict diet and training commitment then I see the same people trying these crazy schemes trying to get the advertised results and its really tragic! There’s no silver bullet! Call it what it is BS!

  4. Remember the old comic book ads about the bully kicking sand in the skinny guy’s face? Nothing has changed, just repackaged!

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